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Click and Tell: Going Viral in a Digital World

Click and Tell: Going Viral in a Digital World

Videos

Click and Tell: Going Viral in a Digital World

 
 

Wed, April 15, 2015; 15:00 - 16:15
Location: SBS, Lecture Theatre 4

SPOILER ALERT: We can’t actually make you go viral. Getting a story to go viral has become the holy grail for digital communicators, yet remains a rare event. We have seen that substantive, issue-based content can rival the success of funny cat videos, in the process garnering millions of views and breaking the stereotype of charity storytelling. But clicks alone won’t bring social change or build movements. In this provocative conversation, you’ll hear about breakthrough strategies for crafting clickable, shareable messages that create meaningful change.

 

SPEAKERS

 
 

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